EXPLORE TRADITION & CRAFTSMANSHIP

EXPLORE PRAYASA

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OUR STORY

Founded by Jyoti Jahnavi Saxena, Prayasa is a tribute to India’s living heritage—its weavers, its artisans, its stories. What began as a personal journey through life’s unpredictable paths has grown into a collective movement to preserve tradition and empower craftsmanship.

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FEATURED PRODUCTS

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Why Prayasa

Explore why we’re the right choice:

Celebrate India’s Heritage

Prayasa is more than a store—it’s a tribute to India’s vibrant artisan legacy. Founded by Jyoti Jahnavi Saxena, each piece honors the weavers, artisans, and stories interwoven into India’s living traditions 

Exquisite Handcrafted Quality

Every item—from stoles to coasters—is crafted with love and attention. For example, the Gulnaar silk stole takes 10–12 days to hand-weave, ensuring unmatched quality, authenticity, and soul

Decorative wall art with seashells and a woven basket on a white wall.

Artisan Empowerment

By choosing Prayasa, you support a movement that empowers artisans across India. Each purchase contributes to preserving cultural craftsmanship while uplifting communities.

Partner Collabs

Testimonials

  • “Beautiful vegan silk scarf
    with a flawless shibori dye.
    Prayasa’s craftsmanship is
    top-notch!”

    - Aruna Goud

  • “The Black Bow is stunning!
    Luxurious finish, elegant
    packaging — perfect for
    gifting!”

    - Aryan Kumar

  • “Loved the pocket square!
    Great quality, vibrant colors,
    and super affordable. Can’t
    wait to wear it!”

    - Aashish Kishore